Taste Strik grew big by cold-calling new prospects. This skill had languished with the current sales team. Rather, they were sending apps to potential customers. Perhaps a generational thingy. Jos' training sessions have sharpened this again and taken it to the next level. He does this with great enthusiasm and in an inspiring way. In addition - not unimportantly - he has brought much better consistency in sending mailings, follow-up calls and approaching existing and new customers.
Robert Strik - Founder Taste Strik in Eemnes
Taste Strik is a developer, producer and distributor of ingredients for the European food industry.